TCH Annual Conference

Jim Reuter

Jim Reuter is Chief Executive Officer (CEO) of FirstBank. Reuter has extensive banking experience, starting his career at FirstBank in 1987 and holding several different roles within the organization.

He previously served as FirstBank’s Chief Operating Officer (COO) where he oversaw many of the bank’s divisions, including: loan/mortgage operations, IT, online banking, payments, contact center, online account/loan acquisition, and treasury management. FirstBank has attributed many of the bank’s products and IT innovations over the years to Reuter’s leadership and guidance. Prior to his roles in operations and IT, Reuter served as a loan officer in FirstBank’s Palm Desert location.

Industry Involvement:

  • American Bankers Association – Board of Directors, ABC Committee, Government Relations Committee, Payments Systems Advisory Council, Chair Venture Investment Committee
  • The Clearing House – Real Time Payments Business Committee
  • Midsize Bank Coalition – Board Member

Reuter is also a highly active member of the community including American Cancer Society of Colorado CEOs Against Cancer, Women’s Foundation of Colorado, Special Olympics of Colorado, Blind Institute of Technology, and Cerebral Palsy of Colorado Legacy Foundation.